i'm totally digging...

this head-turning, pro-breastfeeding campaign, sponsored by the marin breastfeeding coalition: 

"A series of life-sized photographs of women breastfeeding their babies, cut-out and plastered on poster board, is all part of an eye-catching campaign to encourage and promote the acceptance of breastfeeding in public..."

"Each cut-out figure is holding a card which reads, “When breastfeeding is accepted, it won’t be noticed.” 

"The Marin Breastfeeding Coalition said it would love for everyone to notice the campaign and to question why they were even paying so much attention to a breastfeeding mother in the first place. The group wants the public to know that breastfeeding in public is perfectly acceptable and that it is actually protected by law."

the cut-outs will be on display at an outdoor shopping mall not too far from my home. i like to take lucy there, because they've got a really fun outdoor playspace. i think a trip is in order--if not simply to go and see the campaign in action. 

i've personally come a long way since my first few months of nursing lucy. not only has it gotten a lot easier (we're both total pros at this point), but i've realized what a gift it is to be able to sustain and comfort her--simply by using my body for what it's intended. i feel a lot less guilty or embarrassed about having to nurse in public when the need arises. we're as discreet as can possibly be, and i am thankful not to have encountered any issues. still, i think that this campaign is a great idea. newly nursing moms need all the support they can get, both technical and emotional. it's always nice to feel like you've got other people who want you to succeed standing by your side--and not looking down their nose at you due to their own discomfort. 

let's not forget how totally green breastfeeding is! no packaging, no energy, no waste due to production... it's almost like magic, right? except that i eat more than jeremy on a regular basis--running your own personal milk machine is a lot of work!

you can read the entire news report here


Laura said...

That's a great campaign. I was fortunate to never have any negative reactions to my nursing in public (that I paid attention to, anyway) but people still certainly took notice.

jollymae said...

love this campaign - wish they would run something like it in my area (unfortunately the midwest brings about a lot of closed-mindedness)